The scheme is designed to generate money for the Council – the revenue created goes towards funding the regeneration of the local road network.
Businesses across North Lincolnshire can enjoy the benefits of direct and continuous exposure, potentially reaching an audience in excess of six million road users every year.
Following the recent appointment, CP Media will soon be installing new sponsorship sites on roundabouts across the region. These new improved opportunities will allow sponsors to promote their brand image using high impact signs in prime locations. It really allows the opportunity of engaging prospective customers that would not be as easily achievable through other advertising mediums.