How much does roundabout advertising cost? » CP Media
How much RAB Cost

Roundabout advertising delivers proven results and value for money for all types and sizes of business. But how much does it cost?

There are several different factors that affect the cost of an outdoor advertising campaign, which is why it is imperative to assess individual needs and objectives before an accurate price can be provided.   

  • Campaign length

Campaign durations start at 12 months (with the option to change the design as often as required) and can run for several years, which would result in a lower total cost when a campaign extends over a longer period.   

  • Location

The chosen site (s) and target geographical area all have a bearing on the ultimate cost due to varying traffic flow in different locations.

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  • Number of sites

Choosing more than one roundabout site may mean that the resulting price is lower overall.

  • Audience

The size and demographic of a site’s potential audience also has an impact on the total campaign value.

  • Number of signs

The number of signs per site also affects the price of a roundabout advertising campaign, as more signs will result in a slightly higher cost.

  • Design

Whether an in-house designer is used or whether the advertiser wants to provide their own creative will have a bearing on how much cost is incurred, as well as whether different designs are a pre-requisite of the campaign.

Benefits of roundabout advertising

There are so many benefits to using this outdoor media platform, that a cost starting at only £10 per day makes this one of the most value for money local advertising options available.  

  • Reaches all audience demographics
  • 24/7 advertising
  • Builds brand awareness
  • Cost-effective local platform
  • No competition for audience as with radio / print
  • Can’t be switched off
  • Builds reputation by supporting the local community
  • Repeated daily exposure
  • Accurately targets local and regional audiences
  • Prominent and unrivalled local exposure

If you’d like to have your own exclusive advertising space that’s free from competition, then roundabout sponsorship is the way to go for your business.

Book your campaign today

If you know where you’d like to advertise and what you’d like to achieve from your campaign, have a look at our list of locations and then get in touch to receive your bespoke proposal and quote.

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