The Objective

To raise the profile and local awareness of Lowther Funeral Services in the area.

The Strategy

To produce a simple but effective design to act as a subtle reminder of their services.  

The Result:

“Lowther’s have been sponsoring one of the busiest roundabouts in Gateshead since 2018, and have recently taken the decision to renew for at least 5 years.

We have found that our simple and clear design has proven to be very successful in raising our profile, and also makes sure that the local community has a constant reminder of the services that we can provide.

Choosing a strategic site on the A695 Blaydon Highway means that our advertising signs are viewed over 1.2 million times every month, ensuring that our name remains in permanent sight of the local Gateshead population as they drive past.”

Anne Lowther Director
Lowther Funeral Services Ltd.